Every business owner needs to do two things: first they must be marketing, and second - they have to evaluate that marketing. Here are five quick checkpoints to consider:

So if you find that a few more expenses will help you out this year, why not make an investment in your marketing and get a head start on 2010?

Looking at your bottom line this December? You should be. And you may want to think about contacting your CPA or Accountant to review your P&L to see if maybe more business expenses will help reduce your tax burden for 2009.