Paper choice is maybe the single most important decision you'll make when it comes to creating a great printed piece. It can have as much impact on the final product as ink and the design. It affects how, when, and where the printed piece can be used. It can also have a significant effect on price at higher quantities.The primary features that you need to know about when ordering standard printing papers are weight, finish and shininess.

Branding has everything to do with who a company is, so when marketing messages are conveyed successfully, they create a voice for that company to connect with its target audience and help create a memorable consumer experience. At Inspired 2 Design we specifically help small businesses convey their unique message using a mix of printed ie: traditional, and digital marketing.