We attended a Networking Workshop this week, and found it a great refresher course in what to do and what not to do when promoting yourself and your company via networking. Business Networking can be defined as:
Define networking as it relates to your business marketing. If you’re stumped, don’t feel alone. Many business owners have trouble pinpointing the definition, and sadly, the usefulness of lead and referral networking as a marketing tool.
As much as we've written posts on the value of Networking to your business, it's just never enough. The value associated with getting out and meeting other business owners in the community is simply priceless. Sure, it takes time, effort, and yes, even some money, but here are just a few ways you'll benefit from this marketing investment: